Reach Waterbury audiences with mobile LED billboard trucks
High-visibility LED campaigns across the 'Brass City's' major retail and transit corridors.
The crossroads of Western Connecticut. Own the I-84 and Route 8 interchange.
Boost Outdoor Media runs mobile LED billboard campaigns across Waterbury — covering the historic downtown district, the Palace Theater, the Brass Mill Center retail hub, and the heavily trafficked intersection of I-84 and Route 8.
Waterbury serves as the regional hub for Western Connecticut, where I-84 and Route 8 meet. This 'Mixmaster' interchange handles massive daily volume, providing a captive audience for mobile billboard advertising.
We cover the retail corridor on Wolcott Street, loop the downtown green and Palace Theater area, and target the Brass Mill Center mall traffic. Routes also focus on the approach to the I-84/Route 8 interchange during peak congestion.
Events at the historic Palace Theater and regional festivals downtown are prime opportunities. Our trucks provide a mobile presence that moves with the foot traffic around these major local attractions.
Target the thousands of students at Post University or the large healthcare workforce at the city's two major hospitals. Our campaigns are designed to be seen by Waterbury's hardworking residents on their daily routines.
Coverage in Waterbury
Our Trucks in Waterbury
FAQ
Pricing
A single LED billboard truck in Waterbury generally runs $1,200–$1,400 for a standard 8-hour day, with weekly and monthly programs bringing the daily rate down. Final pricing depends on route length, hours, number of trucks, and whether your dates fall on a peak event week.
Single day
$1,200 – $1,400
per truck / day
8-hour route, driver, fuel, GPS tracking and photo proof included.
Weekly program
$5,000 – $6,500
per truck / week
5–7 route days with daypart optimization and mid-week creative swaps.
Monthly / always-on
$16,000 – $20,000
per truck / month
20+ route days rotating across neighborhoods, with a monthly recap.
Ranges are industry estimates for US local markets and vary by season and availability.
Get a free quote and hit the streets in as little as 3–5 business days.
Nearby coverage
Running a regional campaign? We pair Waterbury with nearby Connecticut markets on the same truck schedule.
