Reach Middletown audiences with mobile LED billboard trucks
LED campaigns across Main Street, the Wesleyan University campus, and the Route 9 corridor.
From Wesleyan students to Main Street diners, your brand stays in the conversation.
Boost Outdoor Media runs mobile LED billboard campaigns across Middletown — covering the restaurant-lined Main Street, the Wesleyan University campus, Middlesex Health, and the steady Route 9 and Route 66 traffic between Hartford and the shoreline.
Middletown packs a dense downtown, a major university, and a regional hospital into a compact footprint, so a short LED truck route reaches students, staff, patients and downtown diners in the same loop. Traditional billboard space along Main Street is effectively nonexistent, which makes mobile the practical option.
Our routes run the full length of Main Street through the restaurant district, circle the Wesleyan campus along High and Church Streets, pass Middlesex Health on Crescent Street, and cover the Washington Street and Newfield Street retail corridors.
We schedule around Middletown Pride, the Feast of Saint Sebastian, Wesleyan move-in and commencement weekends, and summer concerts at Harbor Park — moments when Main Street foot traffic multiplies.
Middletown campaigns suit restaurants and bars on Main Street, student housing and services near Wesleyan, healthcare practices, and regional brands that want coverage between Hartford and the Connecticut shoreline.
Coverage in Middletown
Our Trucks in Middletown
FAQ
Pricing
A single LED billboard truck in Middletown generally runs $1,200–$1,400 for a standard 8-hour day, with weekly and monthly programs bringing the daily rate down. Final pricing depends on route length, hours, number of trucks, and whether your dates fall on a peak event week.
Single day
$1,200 – $1,400
per truck / day
8-hour route, driver, fuel, GPS tracking and photo proof included.
Weekly program
$5,000 – $6,500
per truck / week
5–7 route days with daypart optimization and mid-week creative swaps.
Monthly / always-on
$16,000 – $20,000
per truck / month
20+ route days rotating across neighborhoods, with a monthly recap.
Ranges are industry estimates for US local markets and vary by season and availability.
Get a free quote and hit the streets in as little as 3–5 business days.
Nearby coverage
Running a regional campaign? We pair Middletown with nearby Connecticut markets on the same truck schedule.
