Using a Mobile Billboard Truck to Support Your Online Business
If you own a brick and mortar shop in the Boston area, a mobile billboard truck is probably already on your list of marketing ideas to try this year. However, if you have an online business, you may be under the mistaken impression that all of your advertising needs to be done online. In a world that is so saturated with social media ads and emails, a mobile billboard truck can be an effective way to drive people to your web based business.
Give Your Mobile Billboard Truck a Clear Message
As with any business that advertises with a mobile billboard, it is important to make sure that viewers can quickly and clearly determine what you do. Unlike an online ad or a television commercial, folks will likely only view your ad for a minute or less as part of their travels. Choose a design concept that will catch their attention immediately and give them a clear indication of exactly what your business has to offer.
A Clear Web Address
If there is one vital element of a mobile billboard truck for a web based business, it is the display of the web address. If people don’t know where to find you online, the mobile billboard was all for nothing. You web address should be the most prominent part of your display, so viewers focus on it immediately. You should also make sure that the address itself is simple, easy to remember, and gives an indication of what type of business you are.
Give Them a Reason to Go
Let viewers know exactly what they can expect to find when they visit your website. Maybe they can make an appointment online or see more examples of your work. Let them know your mobile billboard is only showing the tip of the iceberg. If they have a reason to seek out more information, they will be much more likely to visit your website and explore what else you have to offer.
A mobile billboard truck is a great way to let all of Boston know about your business, whether you have a physical location or exist only online. Make sure that your message is clear and quickly understood, which a prominent focus on your web address. If you are ready to start your advertising campaign, please contact Boost Outdoor Media today ( click here ).

