Reach South Portland and the Maine Mall corridor with LED billboard trucks
The Maine Mall to Mill Creek, Willard Beach to the I-295 connector — LED truck routes through northern New England's biggest retail district.
South Portland holds the Maine Mall — the largest retail concentration in northern New England — plus the commuter gateways into Portland. Mobile LED billboards own those routes.
Boost Outdoor Media runs mobile LED billboard campaigns across South Portland — the Maine Mall and Maine Mall Road, the Running Hill and Mill Creek districts, Broadway and the waterfront neighborhoods, and the I-295 and Turnpike approaches that carry shoppers and commuters daily.
South Portland is where Greater Portland shops. The Maine Mall district pulls visitors from across Maine and New Hampshire seven days a week, while Mill Creek and the waterfront neighborhoods add local density, and I-295 and the Turnpike funnel nearly every Portland-bound commuter through the city. A mobile LED truck circulates through all of it continuously.
A strong South Portland route loops the Maine Mall and Maine Mall Road during retail peaks, works Running Hill and Western Avenue, crosses Broadway and Mill Creek for local traffic, and times the I-295 and Turnpike connector approaches for morning and evening commuter surges. Scarborough border retail is an easy extension.
The Maine Mall's holiday season from November through December is the single biggest retail window in the state. Add SMCC events, summer waterfront concerts at Bug Light Park, and big-box promotional weekends for year-round routing opportunities.
South Portland campaigns work for retailers competing for mall traffic, restaurants along the mall corridor, car dealers, healthcare and dental practices, home services brands, and recruiters targeting southern Maine's largest workforce. Weekend and holiday flights deliver peak value.
Coverage in South Portland
Our Trucks in South Portland
FAQ
Pricing
A single LED billboard truck in South Portland generally runs $1,200–$1,400 for a standard 8-hour day, with weekly and monthly programs bringing the daily rate down. Final pricing depends on route length, hours, number of trucks, and whether your dates fall on a peak event week.
Single day
$1,200 – $1,400
per truck / day
8-hour route, driver, fuel, GPS tracking and photo proof included.
Weekly program
$5,000 – $6,500
per truck / week
5–7 route days with daypart optimization and mid-week creative swaps.
Monthly / always-on
$16,000 – $20,000
per truck / month
20+ route days rotating across neighborhoods, with a monthly recap.
Ranges are industry estimates for US local markets and vary by season and availability.
Get a free quote and hit the streets in as little as 3–5 business days.
Nearby coverage
Running a regional campaign? We pair South Portland with nearby Maine markets on the same truck schedule.
