Reach Augusta and the Kennebec Valley with mobile LED billboard trucks
The State House to Western Avenue, downtown Water Street to the Augusta Civic Center — LED truck routes built around Maine's capital traffic.
Augusta combines state government traffic with the Kennebec Valley's retail core on Western Avenue. Mobile LED billboards reach both audiences in a single day.
Boost Outdoor Media runs mobile LED billboard campaigns across Augusta — downtown Water Street, the Western Avenue retail corridor, the State House district, the Augusta Civic Center, and the I-95 approaches that carry commuters from Waterville to Gardiner.
Augusta is small but strategically dense: it hosts Maine's state government workforce by day and the Kennebec Valley's biggest retail strip on Western Avenue around the clock. When the legislature is in session, thousands of staffers, lobbyists, and visitors flow through the Capitol district — an audience no other Maine city delivers. A mobile LED truck works both audiences in one continuous route.
A strong Augusta route runs Water Street through downtown, loops the State House and Capitol Park during government hours, then works the full Western Avenue retail corridor from the Marketplace at Augusta to the Turnpike mall area. I-95 exit traffic, plus runs south to Hallowell and Gardiner, extend reach across the valley during evening hours.
The Augusta Civic Center hosts expos, tournaments, and Maine's high school championship events that draw crowds from across the state. Legislative session days, inauguration events, and advocacy days at the State House concentrate decision-makers downtown — a unique window for issue and advocacy campaigns.
Augusta campaigns work for advocacy groups and associations targeting legislators, healthcare and social-service recruiters, car dealers and big-box retail on Western Avenue, restaurants serving the government crowd, and colleges recruiting across the Kennebec Valley. Day-of-session advocacy flights are a specialty.
Coverage in Augusta
Our Trucks in Augusta
FAQ
Pricing
A single LED billboard truck in Augusta generally runs $1,200–$1,400 for a standard 8-hour day, with weekly and monthly programs bringing the daily rate down. Final pricing depends on route length, hours, number of trucks, and whether your dates fall on a peak event week.
Single day
$1,200 – $1,400
per truck / day
8-hour route, driver, fuel, GPS tracking and photo proof included.
Weekly program
$5,000 – $6,500
per truck / week
5–7 route days with daypart optimization and mid-week creative swaps.
Monthly / always-on
$16,000 – $20,000
per truck / month
20+ route days rotating across neighborhoods, with a monthly recap.
Ranges are industry estimates for US local markets and vary by season and availability.
Get a free quote and hit the streets in as little as 3–5 business days.
Nearby coverage
Running a regional campaign? We pair Augusta with nearby Maine markets on the same truck schedule.
