Put your message in front of Durham with mobile LED billboard trucks
Downtown Durham, Duke, American Tobacco and RTP — LED truck routes that follow real Durham traffic.
Duke University, a dense downtown, and the edge of Research Triangle Park give Durham a concentrated, high-value audience.
Boost Outdoor Media runs mobile LED billboard campaigns across Durham — downtown and American Tobacco Campus, Duke University and Duke Health, Ninth Street, Southpoint, and the RTP corridor along I-40.
Durham packs a lot of audience into a small footprint. Downtown and the American Tobacco Campus draw nightlife, offices and Durham Bulls crowds. Duke University and Duke University Hospital together employ and enroll tens of thousands in a walkable area. Ninth Street and Brightleaf keep steady retail traffic, and The Streets at Southpoint anchors regional shopping off I-40. A mobile LED billboard hits all of these inside one shift.
A typical Durham route runs downtown loops around Main Street, Corcoran and the American Tobacco Campus, moves to Duke West and East campuses and Erwin Road for Duke Health traffic, works Ninth Street and Hillsborough Road, then heads south on NC-147 (Durham Freeway) to Southpoint and the I-40 RTP corridor. Evening hours shift back downtown for restaurant and bar traffic.
Durham Bulls Athletic Park fills through the baseball season, Cameron Indoor Stadium and Wallace Wade draw Duke fans, and DPAC is one of the busiest theaters in the country. Add the American Dance Festival, Full Frame Documentary Film Festival, Bull City Food & Beer Experience and the Durham Farmers Market for reliable crowd targets.
Durham campaigns fit biotech and startup recruiting, healthcare and clinical trial enrollment, university-adjacent retail and housing, restaurant openings, nonprofit and advocacy messaging, and event promotion around DPAC and the Bulls. Single-day tests and multi-day flights both work well here.
Coverage in Durham
Our Trucks in Durham
FAQ
Pricing
A single LED billboard truck in Durham generally runs $1,200–$1,400 for a standard 8-hour day, with weekly and monthly programs bringing the daily rate down. Final pricing depends on route length, hours, number of trucks, and whether your dates fall on a peak event week.
Single day
$1,200 – $1,400
per truck / day
8-hour route, driver, fuel, GPS tracking and photo proof included.
Weekly program
$5,000 – $6,500
per truck / week
5–7 route days with daypart optimization and mid-week creative swaps.
Monthly / always-on
$16,000 – $20,000
per truck / month
20+ route days rotating across neighborhoods, with a monthly recap.
Ranges are industry estimates for US local markets and vary by season and availability.
Get a free quote and hit the streets in as little as 3–5 business days.
Nearby coverage
Running a regional campaign? We pair Durham with nearby North Carolina markets on the same truck schedule.
