Reach Louisville audiences with mobile LED billboard trucks
High-visibility LED campaigns across Louisville's busiest corridors, venues, and events.
Derby City hosts the most famous two minutes in sports - and 51 other great weeks a year.
Boost Outdoor Media runs mobile LED billboard campaigns across Louisville - covering downtown and the Bourbon District, the Highlands' Bardstown Road strip, Churchill Downs during Derby season, and the I-64/I-65 crossroads.
Louisville concentrates its energy into signature corridors: Main Street's Bourbon District (Whiskey Row) anchors a booming downtown tourist scene, Bardstown Road runs the Highlands' independent shops and nightlife for miles, and Fourth Street Live packs entertainment into one block. I-64, I-65, and I-71 converge downtown, moving the whole metro past the core.
Our trucks loop Main and Market through downtown and NuLu, run Bardstown Road through the Highlands, cover Frankfort Avenue's dining corridor, and work the Shelbyville Road retail stretch in St. Matthews. Derby-season routes circle Churchill Downs' Central Avenue approaches and the downtown festival zone.
Derby week is a two-week citywide festival - Thunder Over Louisville alone draws 500,000+ to the waterfront, and Oaks and Derby days pack Churchill Downs with 150,000+ each. The KFC Yum! Center hosts Cardinals basketball and concerts, Lynn Family Stadium hosts LouCity soccer, and bourbon tourism keeps Whiskey Row busy year-round.
Louisville campaigns serve bourbon and hospitality brands riding the tourism wave, healthcare systems (Norton, UofL Health, Baptist), Derby-season activations for national brands, and retail on the Shelbyville Road and Outer Loop corridors.
Coverage in Louisville
Our Trucks in Louisville
FAQ
Pricing
A single LED billboard truck in Louisville generally runs $1,200–$1,400 for a standard 8-hour day, with weekly and monthly programs bringing the daily rate down. Final pricing depends on route length, hours, number of trucks, and whether your dates fall on a peak event week.
Single day
$1,200 – $1,400
per truck / day
8-hour route, driver, fuel, GPS tracking and photo proof included.
Weekly program
$5,000 – $6,500
per truck / week
5–7 route days with daypart optimization and mid-week creative swaps.
Monthly / always-on
$16,000 – $20,000
per truck / month
20+ route days rotating across neighborhoods, with a monthly recap.
Ranges are industry estimates for US local markets and vary by season and availability.
Get a free quote and hit the streets in as little as 3–5 business days.
Nearby coverage
Running a regional campaign? We pair Louisville with nearby Kentucky markets on the same truck schedule.
