Reach Lafayette audiences with mobile LED billboard trucks
High-visibility LED campaigns across Lafayette's busiest corridors, venues, and events.
The Hub City anchors Acadiana - Cajun culture, UL football Saturdays, and a festival calendar that fills downtown year-round.
Boost Outdoor Media runs mobile LED billboard campaigns across Lafayette - covering Downtown and the Oil Center, the Johnston Street and Ambassador Caffery retail corridors, River Ranch, and the UL campus and Cajundome event district.
Lafayette is the commercial and cultural heart of Acadiana, drawing shoppers, diners, and event crowds from a dozen surrounding parishes. The University of Louisiana at Lafayette adds 16,000+ students and game-day surges, while the oil and gas, healthcare, and hospitality sectors keep daytime traffic steady along Johnston Street and Ambassador Caffery Parkway - two of the busiest retail corridors in south Louisiana.
Our trucks work Johnston Street end to end, loop the Ambassador Caffery corridor past the Mall of Acadiana, cover Downtown Jefferson Street during festivals and nightlife, and circle River Ranch's town center. Game-day and concert routes concentrate on the Cajundome and Cajun Field district along Congress Street and Reinhardt Drive.
Festival International de Louisiane packs downtown with hundreds of thousands of visitors every April, Festivals Acadiens et Creoles anchors October, and Lafayette's Mardi Gras season delivers the state's second-largest celebration. Add Ragin' Cajuns football Saturdays at Cajun Field, Cajundome concerts and expos, and a steady calendar of zydeco and food festivals across Acadiana.
Lafayette campaigns serve restaurants and hospitality brands competing along the Johnston Street strip, healthcare systems recruiting across Acadiana, car dealers and retailers on Ambassador Caffery, energy companies reaching the Oil Center workforce, and event promoters selling festival and Cajundome tickets. I-10 and I-49 routes extend coverage to Baton Rouge, Lake Charles, and the Northshore.
Coverage in Lafayette
Our Trucks in Lafayette
FAQ
Pricing
A single LED billboard truck in Lafayette generally runs $1,200–$1,400 for a standard 8-hour day, with weekly and monthly programs bringing the daily rate down. Final pricing depends on route length, hours, number of trucks, and whether your dates fall on a peak event week.
Single day
$1,200 – $1,400
per truck / day
8-hour route, driver, fuel, GPS tracking and photo proof included.
Weekly program
$5,000 – $6,500
per truck / week
5–7 route days with daypart optimization and mid-week creative swaps.
Monthly / always-on
$16,000 – $20,000
per truck / month
20+ route days rotating across neighborhoods, with a monthly recap.
Ranges are industry estimates for US local markets and vary by season and availability.
Get a free quote and hit the streets in as little as 3–5 business days.
Nearby coverage
Running a regional campaign? We pair Lafayette with nearby Louisiana markets on the same truck schedule.
