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West

Mobile LED Billboard Advertising in Boise, ID

High-Visibility Mobile LED Billboards in Boise, ID

From Downtown Boise to the I-84 corridor, reach Boise's residents, commuters and event crowds with high-impact digital truck ads.

235K
City Population
770K
Metro Population
Contact for pricing
Hourly Rate
Custom daily packages available
Daily Package

Boise packs its biggest audiences into Downtown Boise, Albertsons Stadium and the I-84 corridor. Mobile LED billboards deliver your message directly to those crowds — including neighborhoods and venues where traditional billboards can't go.

Boost Outdoor Media operates mobile LED billboard trucks throughout Boise, covering the I-84 and I-184 corridors, Downtown Boise, and major destinations like Albertsons Stadium and Boise Centre.

Boise ID mobile LED billboard truck in downtown

High-Impact Visibility Across Boise

Boise's busiest districts — Downtown Boise, Boise State University area and The Village at Meridian — concentrate shoppers, commuters and event crowds into tight corridors. Our mobile LED billboard trucks run these streets at peak hours, putting your message in front of the exact audiences static billboards along the highway miss.

LED billboard truck on I-84 in Boise ID

Strategic Routes on Boise's Heaviest Corridors

We build routes around Boise's real traffic patterns: I-84, I-184 and US-20/26 carry the commuter volume, while surface streets through Hyde Park and Garden City deliver neighborhood-level frequency. Morning drive, lunch, evening rush and event timing are all planned around your audience.

Digital billboard truck at Boise State football games in Boise

Event and Venue Targeting

From Boise State football games to Treefort Music Fest, Boise draws big crowds to Albertsons Stadium and ExtraMile Arena. A mobile LED billboard is the ultimate event marketing tool — we park, circle and stage near the venue on the exact days your audience is gathered, with creative that can change by the hour.

Mobile billboard truck advertising campaign in Boise Idaho

Flexible Digital Creative for Local Brands

Our LED screens play static images, animation and full-motion video, so one truck can run a lunch special downtown at noon and a brand message near Boise Centre that evening. Boise businesses use our mobile billboards for grand openings, recruiting, political advocacy, product launches and brand awareness — with creative swapped remotely mid-campaign.

Coverage in Boise

Where we go, who we reach

Key Areas

  • Downtown Boise
  • Boise State University area
  • The Village at Meridian
  • Hyde Park
  • Garden City
  • Eagle Road corridor

Major Venues

  • Albertsons Stadium
  • ExtraMile Arena
  • Boise Centre
  • Zoo Boise
  • Idaho State Capitol

Top Events

  • Boise State football games
  • Treefort Music Fest
  • Spirit of Boise Balloon Classic
  • Western Idaho Fair

Major Highways

  • I-84
  • I-184
  • US-20/26
  • Eagle Rd

Our Trucks in Boise

See the fleet at work

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FAQ

Boise mobile billboard questions, answered

Pricing

How much does mobile billboard advertising cost in Boise?

A single LED billboard truck in Boise generally runs $1,200–$1,400 for a standard 8-hour day, with weekly and monthly programs bringing the daily rate down. Final pricing depends on route length, hours, number of trucks, and whether your dates fall on a peak event week.

Single day

$1,200 – $1,400

per truck / day

8-hour route, driver, fuel, GPS tracking and photo proof included.

Weekly program

$5,000 – $6,500

per truck / week

5–7 route days with daypart optimization and mid-week creative swaps.

Monthly / always-on

$16,000 – $20,000

per truck / month

20+ route days rotating across neighborhoods, with a monthly recap.

Ranges are industry estimates for US local markets and vary by season and availability.

Nearby coverage

Other Idaho cities we serve

Running a regional campaign? We pair Boise with nearby Idaho markets on the same truck schedule.

Ready to advertise in Boise?

Get a free quote and hit the streets in as little as 3–5 business days.